CALLfx provides advanced advertising and communication technology that allows users to reach customers, prospects and contacts more efficiently and effectively than direct mail or live telemarketing. Ideally suited for companies that engage in direct marketing, CALLfx’s outbound telephony tools continuously increase our client’s ROI on their marketing dollars.

Using a convenient web interface, CALLfx users can create entire telemarketing campaigns quickly and easily. You can upload contact databases, record voice greetings and, if you choose, seamlessly combine these greetings with personalized text-to-speech messages. The result is a customized phone message for each and every call recipient.

The ability to easily communicate with existing customer databases and manage these databases in real time are features not offered elsewhere, and they enable you to "narrowcast" your communications with messages that are relevant to the call recipients. And relevant messages lead to higher response rates and increased return on investment.

Only CALLfx offers the following features:

• Web-Controlled — You can launch and manage your campaigns from any Internet accessible computer.

• Precision Targeting — Whether you need to call 600 people or 600,000, CALLfx is the most effective tool to reach the audience you are targeting. Because you control when the calls are delivered, your contact and response rates will be higher.

• Personalization — Seamlessly combine recorded voice greetings, information from your database and text-to-speech to create personalized messages for each call recipient

• Total Customization — CALLfx allows you to tailor the call to your needs, e.g., ask yes/no or multiple choice questions, use voice capture, call divert or conduct transactions during the call without having to connect to a live operator

• Instantaneous — Web control allows you to implement ideas as fast as you create them. Plug in your database, record your greeting and start calling in minutes. Plus, real-time reporting allows you to respond to results immediately.

• Complete Reporting — CALLfx gives you comprehensive tracking of your calls. You’ll know whether your message was heard by a person or played on an answering machine. You’ll know how long they listened and how they responded. Our robust reporting is also ideal for A-B testing

• Value Priced — CALLfx provides tremendous capabilities for a fraction of the cost of live telemarketing. With CALLfx you can deliver personal, relevant messages for less than the cost of direct mail or live telemarketing.

Powered from CALLfx ‘s high capacity centralized call platform, CALLfx can reach large volumes of consumers in a more dynamic and timely manner than direct mail or live telemarketing. And because each call can cost just pennies, CALLfx provides an economical solution to the continuously rising costs of direct marketing.